Franchise Stance
Franchise Stance in FROSTY Negotiations
Coola's position regarding franchise negotiations, specifically with the FROSTY brand, is clearly defined. The following key decisions outline the company's stance:
Ownership Structure: Coola maintains a non-negotiable position that all machines must remain 100 percent Coola-owned. There will be no joint ownership arrangements, such as a 50/50 split^atom:61370a59-cce9-435d-8df9-183695fa53ba.
Operational Expenses: In negotiations, only direct operational expenses will be split 50/50. This indicates a clear boundary on what costs can be shared between Coola and franchisees^atom:84fce0d0-08dd-49c7-a5c2-88fc54250136.
Franchise Fee: The franchise fee is discretionary and can vary depending on the specifics of each deal. This flexibility allows for tailored agreements that can accommodate different franchisee circumstances^atom:e3736a1b-a840-4048-91c6-d2c00ea16c94.
These decisions reflect Coola's strategic approach to maintaining control over its operations while allowing for some flexibility in financial arrangements with franchise partners. The emphasis on full ownership of machines ensures that Coola retains operational integrity and brand consistency across all locations.